64
plus size capri leggings
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Growth
Incredible+116.9%90-day search growth — must beat 0% to launch
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$18.94avg listing price — sweet spot $15–$100
Price range
Great$6.58–$53.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$167K$167K/yr · 517K searches
Returns
Okay4.9%return rate — above 5% kills the launch gate
Review moat
Bad4,780.26avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale