38
pink softball socks and belt
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$9.25–$24.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.26avg listing price — sweet spot $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,444.94avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.2%return rate — above 5% kills the launch gate
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Market size
Bad$24K$24K/yr · 38K searches