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50

pink pleated skirt

Worth a look

Shows a fragmented shelf (top 5 take 11% of clicks), but high returns (15.9%) keeps it on the watch list.

Market size 14Growth 53Conversion 11Competition 97Returns 0Price range 79Avg price 91Brand share 81Review moat 51Quality gap 52

Competition

Incredible11%

top-5 click share — an open shelf

Avg price

Great$21.30

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Price range

Great$9.45–$37.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+24.1%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,445.81

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$57K

$57K/yr · 306K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad15.9%

return rate — above 5% kills the launch gate

Search terms