47
pink crown
Skip itSoft demand (-4.0% this quarter) — this niche doesn't clear our bar today.
Brand share
Great53%top-5 brand share — no brand owns this niche
Price range
Great$5.79–$63.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$14.54avg listing price — sweet spot $15–$100
Review moat
Okay1,693.55avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$114K$114K/yr · 267K searches
Returns
Bad5.3%return rate — above 5% kills the launch gate
Growth
Bad-4.0%90-day search growth — must beat 0% to launch