52
pickleball shirt
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (1.1%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Avg price
Great$18.20avg listing price — sweet spot $15–$100
Price range
Great$9.43–$39.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,635.08avg incumbent reviews — the moat a new listing must climb
Market size
Okay$121K$121K/yr · 616K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Returns
Bad8.0%return rate — above 5% kills the launch gate