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pelvic support belt for pregnancy
Skip itSoft demand (-31.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$34.96avg listing price — sweet spot $15–$100
Price range
Incredible$15.05–$94.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad10,120.17avg incumbent reviews — the moat a new listing must climb
Market size
Bad$82K$82K/yr · 78K searches
Returns
Bad7.6%return rate — above 5% kills the launch gate
Growth
Bad-31.7%90-day search growth — must beat 0% to launch
Signals High Returns