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pedro from napoleon dynamite costume
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.38avg listing price — sweet spot $15–$100
Price range
Great$10.47–$48.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,073.69avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+5.3%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Returns
Bad7.2%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$12K$12K/yr · 37K searches