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payday 2 mask

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A small market ($4K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 55Conversion 2Competition 17Returns 52Price range 80Avg price 95Brand share 34Review moat 93Quality gap 77

Avg price

Incredible$40.57

avg listing price — sweet spot $15–$100

Review moat

Great140.85

avg incumbent reviews — the moat a new listing must climb

Price range

Great$9.87–$115.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+28.2%

90-day search growth — must beat 0% to launch

Returns

Good2.9%

return rate — above 5% kills the launch gate

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Bad79%

top-5 click share — a locked-up shelf

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$4K

$4K/yr · 57K searches

Trend