17
patrick bateman raincoat
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.54avg listing price — sweet spot $15–$100
Review moat
Okay2,501.6avg incumbent reviews — the moat a new listing must climb
Price range
Okay$7.67–$19.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+3.0%90-day search growth — must beat 0% to launch
Returns
Bad9.3%return rate — above 5% kills the launch gate
Market size
Bad$0$0/yr · 17K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns