38
p necklace
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.07avg listing price — sweet spot $15–$100
Price range
Great$7.00–$53.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Okay1,997.72avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 83K searches