37
ours ring 5
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good798.59avg incumbent reviews — the moat a new listing must climb
Avg price
Good$124.72avg listing price — sweet spot $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Price range
Bad$12.85–$490.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Returns
Bad9.1%return rate — above 5% kills the launch gate
Market size
Bad$28K$28K/yr · 75K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale