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orange scrubs
Skip itHigh returns (12.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$22.81avg listing price — sweet spot $15–$100
Price range
Great$14.49–$38.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+41.4%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad5,417.53avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 122K searches
Returns
Bad12.8%return rate — above 5% kills the launch gate
Signals High Returns