40
orange baseball belt
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Price range
Good$6.40–$33.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.03avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,894.43avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.8%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 46K searches
Signals No Dominant Brand