39
orange and white striped sweater
Skip itSoft demand (-56.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.41avg listing price — sweet spot $15–$100
Price range
Great$12.94–$35.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,974.29avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 61K searches
Growth
Bad-56.1%90-day search growth — must beat 0% to launch
Returns
Bad13.3%return rate — above 5% kills the launch gate