40
ocp name tape
Skip itPrices mostly outside the sweet spot ($5.75–$15.97) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good586.09avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.14avg listing price — sweet spot $15–$100
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$111K$111K/yr · 148K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad80%top-5 click share — a locked-up shelf
Price range
Bad$5.75–$15.97cheapest to priciest tracked listing — scored on the share inside $15–$100