45
oakley radar ev nose piece
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Good$765K$765K/yr · 275K searches
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Growth
Good+39.4%90-day search growth — must beat 0% to launch
Review moat
Good1,338.27avg incumbent reviews — the moat a new listing must climb
Avg price
Good$174.05avg listing price — sweet spot $15–$100
Returns
Okay4.4%return rate — above 5% kills the launch gate
Price range
Okay$10.18–$267.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price