nude slip
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Growth
Great+83.7%90-day search growth — must beat 0% to launch
Avg price
Great$16.46avg listing price — sweet spot $15–$100
Price range
Good$8.89–$27.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Okay1,693.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$168K$168K/yr · 729K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Returns
Bad7.2%return rate — above 5% kills the launch gate