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north face jacket womens
Skip itSoft demand (-69.1% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Good$103.42avg listing price — sweet spot $15–$100
Market size
Good$754K$754K/yr · 7.3M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,343.2avg incumbent reviews — the moat a new listing must climb
Price range
Okay$29.68–$305.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad8.6%return rate — above 5% kills the launch gate
Brand share
Bad96%top-5 brand share — brand-locked demand
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.1%90-day search growth — must beat 0% to launch