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53

mustang shirt

Worth a look

Shows a sweet-spot price point ($22.73 avg), but a small market ($45K/yr) keeps it on the watch list.

Market size 11Growth 68Conversion 13Competition 76Returns 76Price range 89Avg price 94Brand share 58Review moat 74Quality gap 24

Avg price

Great$22.73

avg listing price — sweet spot $15–$100

Price range

Great$10.98–$69.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Returns

Great1.9%

return rate — above 5% kills the launch gate

Review moat

Good552.67

avg incumbent reviews — the moat a new listing must climb

Growth

Good+49.6%

90-day search growth — must beat 0% to launch

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$45K

$45K/yr · 194K searches

Reviews