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Monster Jam Shirt
Skip itSoft demand (-57.1% this quarter) — this niche doesn't clear our bar today.
Competition
Great20%top-5 click share — an open shelf
Avg price
Great$22.71avg listing price — sweet spot $15–$100
Price range
Great$6.89–$41.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,079.26avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Okay$152K$152K/yr · 996K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-57.1%90-day search growth — must beat 0% to launch