51
Money Belt
Worth a lookShows a sweet-spot price point ($17.77 avg), but a deep review moat (8,099 avg reviews) keeps it on the watch list.
Avg price
Great$17.77avg listing price — sweet spot $15–$100
Market size
Good$632K$632K/yr · 979K searches
Price range
Good$6.75–$30.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Growth
Good+20.1%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.8%return rate — above 5% kills the launch gate
Review moat
Bad8,098.7avg incumbent reviews — the moat a new listing must climb