38
Mickey Mouse Costume
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.29avg listing price — sweet spot $15–$100
Price range
Great$13.86–$76.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Review moat
Good549.28avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 580K searches
Returns
Bad10.2%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale