44
Merax
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Good$129.41avg listing price — sweet spot $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Good+23.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Bad5,384.12avg incumbent reviews — the moat a new listing must climb
Market size
Bad$73K$73K/yr · 128K searches
Price range
Bad$50.30–$448.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price