52
Mens Vintage Shirts
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Great44%top-5 brand share — no brand owns this niche
Avg price
Great$20.92avg listing price — sweet spot $15–$100
Price range
Great$8.59–$38.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,268.36avg incumbent reviews — the moat a new listing must climb
Growth
Good+26.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad$52K$52K/yr · 344K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Returns