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50

Mens 5 Inch Shorts Athletic

Worth a look

Shows a fragmented shelf (top 5 take 9% of clicks), but weak search conversion (0.5%) keeps it on the watch list.

Market size 58Growth 18Conversion 6Competition 98Returns 17Price range 85Avg price 95Brand share 49Review moat 36Quality gap 60

Competition

Incredible9%

top-5 click share — an open shelf

Avg price

Incredible$26.84

avg listing price — sweet spot $15–$100

Price range

Great$7.27–$104.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$467K

$467K/yr · 3.7M searches

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,945.42

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-13.0%

90-day search growth — must beat 0% to launch

Returns

Bad7.2%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Products