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Medusa Wig
Skip itHigh returns (14.2%) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great216.94avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.72avg listing price — sweet spot $15–$100
Price range
Good$7.51–$31.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 60K searches
Returns
Bad14.2%return rate — above 5% kills the launch gate
Signals High Returns