37
Masters Golf Shirt
Skip itSoft demand (-56.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.91avg listing price — sweet spot $15–$100
Price range
Great$9.94–$64.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Okay1,878.98avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.7%return rate — above 5% kills the launch gate
Market size
Bad$13K$13K/yr · 276K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-56.7%90-day search growth — must beat 0% to launch