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Martini Earrings
Skip itHigh returns (8.0%) — this niche doesn't clear our bar today.
Avg price
Great$18.09avg listing price — sweet spot $15–$100
Price range
Great$5.61–$48.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good570.06avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$87K$87K/yr · 129K searches
Growth
Bad-9.0%90-day search growth — must beat 0% to launch
Returns
Bad8.0%return rate — above 5% kills the launch gate