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Martha May Whovier Costume
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$33.41avg listing price — sweet spot $15–$100
Price range
Great$6.81–$89.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Good+29.1%90-day search growth — must beat 0% to launch
Review moat
Okay2,439.32avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad$0$0/yr · 181K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad12.3%return rate — above 5% kills the launch gate
Signals High Returns