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Mario Costume Kids
Skip itHigh returns (7.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.90avg listing price — sweet spot $15–$100
Price range
Great$11.01–$47.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Review moat
Good1,020.4avg incumbent reviews — the moat a new listing must climb
Growth
Good+31.9%90-day search growth — must beat 0% to launch
Market size
Okay$192K$192K/yr · 567K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Returns
Bad7.7%return rate — above 5% kills the launch gate
Signals High Returns