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Maleficent Costume for Girls
Skip itHigh returns (12.0%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.77avg listing price — sweet spot $15–$100
Price range
Great$9.14–$54.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Review moat
Good685.73avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 83K searches
Returns
Bad12.0%return rate — above 5% kills the launch gate