61
Mahjong Earrings
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Review moat
Incredible81.05avg incumbent reviews — the moat a new listing must climb
Competition
Great29%top-5 click share — an open shelf
Growth
Great+70.5%90-day search growth — must beat 0% to launch
Price range
Great$3.78–$111.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.03avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.6%return rate — above 5% kills the launch gate
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$45K$45K/yr · 121K searches