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Lime Green Leggings
Skip itSoft demand (-37.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Good$14.84avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$7.30–$33.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad8,980avg incumbent reviews — the moat a new listing must climb
Market size
Bad$31K$31K/yr · 109K searches
Growth
Bad-37.5%90-day search growth — must beat 0% to launch
Returns
Bad10.3%return rate — above 5% kills the launch gate
Signals High Returns