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Leak Locks Toiletry Skins
Skip itPrices mostly outside the sweet spot ($5.09–$13.12) — this niche doesn't clear our bar today.
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Good$280K$280K/yr · 378K searches
Review moat
Okay2,188avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Avg price
Bad$8.01avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad$5.09–$13.12cheapest to priciest tracked listing — scored on the share inside $15–$100