40
Lamelo Ball Shoes
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Avg price
Great$82.18avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good689.68avg incumbent reviews — the moat a new listing must climb
Price range
Good$34.57–$145.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Returns
Bad6.4%return rate — above 5% kills the launch gate
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
Market size
Bad$43K$43K/yr · 527K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale