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Knight Costume
Worth a lookShows a sweet-spot price point ($33.25 avg), but weak search conversion (0.5%) keeps it on the watch list.
Avg price
Incredible$33.25avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Great351.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$16.87–$131.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$183K$183K/yr · 1000K searches
Growth
Okay+8.9%90-day search growth — must beat 0% to launch
Returns
Bad8.5%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale