Skip to content
51

Kids Shoes Size 11

Worth a look

Shows a sweet-spot price point ($29.48 avg), but high returns (9.3%) keeps it on the watch list.

Market size 28Growth 35Conversion 24Competition 92Returns 10Price range 95Avg price 95Brand share 92Review moat 33Quality gap 38

Avg price

Incredible$29.48

avg listing price — sweet spot $15–$100

Price range

Incredible$15.41–$50.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great23%

top-5 click share — an open shelf

Brand share

Great43%

top-5 brand share — no brand owns this niche

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.3%

90-day search growth — must beat 0% to launch

Review moat

Okay3,229.4

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$122K

$122K/yr · 221K searches

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.3%

return rate — above 5% kills the launch gate

Products