35
Khaki Pants for Girls
Skip itSoft demand (-50.0% this quarter) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Avg price
Great$15.27avg listing price — sweet spot $15–$100
Price range
Good$8.11–$34.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,848.91avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Bad$51K$51K/yr · 676K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.0%90-day search growth — must beat 0% to launch
Returns
Bad14.9%return rate — above 5% kills the launch gate
Signals High Returns