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Just My Size Underwear for Women Plus Size
Skip itA small market ($73K/yr) — this niche doesn't clear our bar today.
Competition
Great25%top-5 click share — an open shelf
Avg price
Great$20.78avg listing price — sweet spot $15–$100
Price range
Great$8.72–$38.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good3.0%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+5.3%90-day search growth — must beat 0% to launch
Market size
Bad$73K$73K/yr · 244K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad17,296.17avg incumbent reviews — the moat a new listing must climb