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Judge Wig
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.29avg listing price — sweet spot $15–$100
Price range
Great$10.05–$41.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great406.17avg incumbent reviews — the moat a new listing must climb
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Returns
Bad7.7%return rate — above 5% kills the launch gate
Market size
Bad$36K$36K/yr · 35K searches