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Jorts Men
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$27.54avg listing price — sweet spot $15–$100
Price range
Great$14.36–$46.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+83.3%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$465K$465K/yr · 2.5M searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay2,467.63avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.6%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Returns