51
Jordan Slides
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.5%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$38.35avg listing price — sweet spot $15–$100
Growth
Great+70.0%90-day search growth — must beat 0% to launch
Price range
Good$17.78–$134.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay$165K$165K/yr · 917K searches
Review moat
Bad8,163.66avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.2%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Returns