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Jersey Shorts
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a small market ($61K/yr) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Growth
Great+92.1%90-day search growth — must beat 0% to launch
Avg price
Great$20.08avg listing price — sweet spot $15–$100
Price range
Great$6.77–$49.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Review moat
Bad18,121.59avg incumbent reviews — the moat a new listing must climb
Market size
Bad$61K$61K/yr · 260K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale