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Ivan Cornejo Merch

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Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 5Growth 7Conversion 4Competition 57Returns 99Price range 86Avg price 79Brand share 9Review moat 100Quality gap 94

Review moat

Incredible5.88

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great$8.96–$60.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$16.49

avg listing price — sweet spot $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad97%

top-5 brand share — brand-locked demand

Growth

Bad-36.1%

90-day search growth — must beat 0% to launch

Market size

Bad$20K

$20K/yr · 370K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

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