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Ice Jacket Immigration
Skip itSoft demand (-69.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$51.71avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,305.43avg incumbent reviews — the moat a new listing must climb
Price range
Okay$6.93–$195.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.6%return rate — above 5% kills the launch gate
Market size
Bad$49K$49K/yr · 225K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.6%90-day search growth — must beat 0% to launch