50
Headband Holder
Worth a lookShows sweet-spot pricing room ($6.88–$32.67), but soft demand (-10.3% this quarter) keeps it on the watch list.
Price range
Good$6.88–$32.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good852.36avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Good$13.50avg listing price — sweet spot $15–$100
Market size
Good$558K$558K/yr · 876K searches
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-10.3%90-day search growth — must beat 0% to launch