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Grinch Costume Adult
Skip itSoft demand (-31.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$43.14avg listing price — sweet spot $15–$100
Review moat
Great180.91avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.1M$1.1M/yr · 3.4M searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$16.51–$137.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Bad7.7%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.6%90-day search growth — must beat 0% to launch