36
Grimace Costume
Skip itHigh returns (14.0%) — this niche doesn't clear our bar today.
Avg price
Great$58.56avg listing price — sweet spot $15–$100
Review moat
Great372.87avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Good+20.4%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Price range
Bad$16.02–$398.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 71K searches
Returns
Bad14.0%return rate — above 5% kills the launch gate