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Green Velvet Dress
Skip itSoft demand (-73.3% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible12%top-5 click share — an open shelf
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Avg price
Great$52.71avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good649.2avg incumbent reviews — the moat a new listing must climb
Price range
Bad$18.93–$777.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$20K$20K/yr · 946K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-73.3%90-day search growth — must beat 0% to launch
Returns
Bad34.0%return rate — above 5% kills the launch gate