50
Green Shirt
Worth a lookShows a fragmented shelf (top 5 take 10% of clicks), but soft demand (-63.4% this quarter) keeps it on the watch list.
Competition
Incredible10%top-5 click share — an open shelf
Brand share
Great42%top-5 brand share — no brand owns this niche
Avg price
Great$15.22avg listing price — sweet spot $15–$100
Price range
Good$7.33–$37.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$547K$547K/yr · 5.0M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad6,372.78avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Returns
Bad9.4%return rate — above 5% kills the launch gate
Growth
Bad-63.4%90-day search growth — must beat 0% to launch